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SAM
Your personal AI mentor that teaches you ecommerce methodology using your own business data.
The shop
Every skill, by category.
Claude Code skills for ecommerce founders, built and used in real businesses. Buy the ones you need outright — or unlock the lot with the SAM membership.
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SAM Brain
Supercharge SAM with expanded knowledge and reasoning capabilities. Free for all members.
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EP Knowledge Base
Search 283+ eCommerce Podcast episodes for expert insights, case studies, and real-world evidence.
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EP Weekly Brief
AI-generated weekly briefing from the latest eCommerce Podcast episodes with key takeaways.
StoryMembership
Brand Voice Pro
Portfolio-level brand voice management with cross-brand differentiation and competitive analysis.
OptimiseMembership
Moby
A full mobile audit of your ecommerce site. Simulates iPhone, analyses the DOM, runs Core Web Vitals, and scores against 15 proven conversion checks — with component-level HTML/CSS fix snippets.
MarketingMembership
Scout
Audits your store's SEO and AI-discoverability across six surfaces — site, content, YouTube, social, digital PR, and AI bots — and tells you exactly where you're invisible to ChatGPT, Claude, Perplexity, and Gemini.